Customer Acquisition

Jan 14, 2022

Biggest PPC Myths And How To Overcome Them

Learn from Feefo's experts as they debunk common PPC myths, share campaign tips, and discuss the future of pay-per-click advertising in just 30 minutes.

Blog banner - Biggest PPC Myths And How To Overcome Them

Want to understand more about the world of pay per click advertising? We've got just the thing.

In just 30 minutes our experts bust common PPC myths, divulge secrets on how to create killer PPC campaigns and take a peak into what the future holds for pay per click advertising.

What you'll learn:

The basics of PPC
Campaign structure best practices
The dos and don’ts of keyword strategy
How to measure and track your PPC performance
What the future holds for PPC

Admin

Insights from the team behind Feefo – sharing tips, updates, and success stories from the world of customer reviews and feedback.

Customer Experience

Why Ethical Review Collection is the Only Sustainable Retail Growth Strategy

Review ethics matter: 82% seek negative reviews for credibility. Learn how reviews at 4.2-4.5 stars convert better than perfect ratings in ...

December 19, 2025

Business Insights

Displaying feedback for maximum impact: Your questions answered.

We answer questions on optimise feedback display for maximum impact with insights from our latest Feefo Masterclass.

December 15, 2025

Business Insights

What we learned (and loved) from our second feedback masterclass

Discover key insights from our second Feefo Masterclass on optimising feedback display to boost conversions, featuring expert advice and in...

December 10, 2025