FAQs
Can review booster be used for products pre-launch?
Yes, review booster works best for products near the end of development/pre-launch to gather honest feedback ahead of launch.
Does Feefo have consumers ready test my products?
Yes, while you can source your own testers, Feefo have a list of consumers that have opted in to the review booster testing panel.
Are review booster reviews Feefo verified?
While Feefo gather the review content, review booster reviews will be marked as product tester reviews, not Feefo verified.
How long does a pre-launch campaign take?
Generally 3 to 6 weeks. This includes 1–2 weeks for screening and selecting the right testers, time for you to ship the products, and 1–2 weeks for the testers to use the product and submit their feedback. We recommend starting the process at least one month before your official launch date.
Are reviewers compensated?
Reviewers are not paid money, but they do receive the product for free to test. To maintain total transparency, these reviews are clearly labeled as "Product Tester Reviews" on your site. Testers are always encouraged to give their honest, unbiased opinion, whether it's positive or negative.
Can we choose tester demographics?
Yes. Feefo uses screener surveys to filter our tester panel and find the perfect match for your brand. Whether you need pet owners, tech enthusiasts, or a specific age group, we ensure your products are tested by the right people to provide the most relevant and valuable feedback.
How are tester reviews labelled vs verified Feefo reviews?
Standard reviews are labelled "Feefo Verified," while Review Booster reviews are labelled as "Product Tester Reviews." This ensures shoppers know the reviewer received the product as part of a trial, maintaining total transparency and trust in your feedback.
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See a personalised demonstration of our platform.
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