Syndication

What is Syndication?

Syndication enables merchants on Feefo's network, who sell one or more of the exact same products as other merchants within the syndication network, to share product reviews (rating, count, and content) with each other for display within Feefo's Reviews API and Feefo Widgets.

This is achieved through a shared identifier Feefo applies to the products within the syndication network which groups the exact same products together automatically across multiple merchants, of which by extension groups product reviews together for all merchants of those products within the syndication network.

Key benefits:

Day 1 reviews
More reviews than in isolation
More reviews is correlated to improved conversion
New reviews added through aggregation

Learn more about Syndication  in our Knowledge Base article.

Admin

Founded in 2010, Feefo is a ratings and reviews platform that collects reliable and constructive reviews for thousands of clients worldwide. We only send invitations to verified customers to ask them to leave a review, so consumers can learn how people like them feel about different products and services. And companies can truly discover what they’re doing right, and where they can improve. This allows Feefo’s clients to create transparent, trusted relationships and deliver exceptional services that their customers can depend on - every time.