G2 Leader in Reviews and Customer Intelligence

What should you expect from a reviews and customer intelligence platform?

Verified and trustworthy review data

Feedback that informs decisions, not just reports

A platform that grows with your business

Feefo has been recognised in the G2 2026 Best Software Awards and named a G2 Leader, based on verified customer reviews, satisfaction scores, and market presence.

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Trusted by 6,500+ brands, from household names to local heroes

How does Feefo compare against Trustpilot, Bazaarvoice and Yotpo?

G2 ratings, based on verified customer reviews, show how Feefo compares to Trustpilot, Bazaarvoice and Yotpo across the areas that matter most to you.

Ratings
Meets requirements	88%	75%	85%	86%
Ease of use	87%	80%	81%	85%
Ease of setup	87%	77%	74%	81%
Ease of admin	86%	78%	80%	82%
Quality of support	95%	70%	85%	88%
Good business partner	94%	68%	83%	85%
Product direction (% positive)	93%	68%	82%	84%
Avg. ROI (months)	8	21	20	14

Ratings
Meets requirements	88%	75%	85%	86%
Ease of use	87%	80%	81%	85%
Ease of setup	87%	77%	74%	81%
Ease of admin	86%	78%	80%	82%
Quality of support	95%	70%	85%	88%
Good business partner	94%	68%	83%	85%
Product direction (% positive)	93%	68%	82%	84%
Avg. ROI (months)	8	21	20	14

"I’d highly recommend Feefo to any business looking to build trust, gain meaningful customer insight, and work with a team that genuinely cares about your success."

- Will G. on G2

How quickly do Feefo customers see ROI?

According to G2 data, Feefo customers achieve ROI in just 8 months, nearly twice as fast as other review platforms.

This means businesses can start seeing measurable impact sooner, from increased trust and conversion to better customer insight.

How is Feefo's customer support rated?

Feefo’s customer support is rated 95% on G2, 5% higher than the industry average, reflecting our hands-on approach to helping clients launch, optimise and scale their feedback and reviews programme. Every customer has access to our customer support team.

How do Feefo customers rate its product direction?

93% of Feefo customers on G2 are positive about our product direction, which is 9% higher than our closest competitor. This reflects our commitment to continuous innovation and consistent delivery against our product roadmap.

What do G2 reviewers say about working with Feefo?

95% of reviewers on G2 say Feefo is easy to do business with, 4% higher than the industry average, highlighting our focus on long-term partnerships and customer success.

Speak with one of our review experts today

Turn customer feedback into a competitive advantage.

Feefo helps you collect genuine customer feedback, turn it into insight, and use it to improve customer experience, build trust and drive growth.

That’s why we’re rated highly on G2 for support, ease of use and product direction.

Here is what you can expect, once you've filled this form:

What you can expect next:

A brief call to understand your goals

A personalised demo

Expert advice tailored to your business

G2 Leader in Reviews and Customer Intelligence

Trusted by 6,500+ brands, from household names to local heroes

How does Feefo compare against Trustpilot, Bazaarvoice and Yotpo?

How quickly do Feefo customers see ROI?

How is Feefo's customer support rated?

How do Feefo customers rate its product direction?

What do G2 reviewers say about working with Feefo?

Speak with one of our review experts today

Speak with our review experts

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