Skip to content
Customer Retention

Jul 02, 2024

The benefits of advocacy

Unlock the benefits of advocacy: boost sales, save on marketing & strengthen engagement by taking loyal customers into powerful brand advocates with Feefo.

Blog banner - The benefits of advocacy

Fill in your details on the form to get access to this report.

In this report we cover how to:

  • Increase your sales: Advocates fulfil the need for social proof – when people see others recommending your brand, they are more likely to buy from you.
  • Save on marketing spend: Creating an online space for advocates to discuss your brand and exchange tips will provide a fresh stream of content.
  • Boost engagement: By emphasising your company values, you’ll encourage customers to emotionally connect with your brand and they’ll start to welcome your communications.
  • Improve your product or service: With real feedback from real customers, you can identify common topics of conversation, which will help you determine how buyers are feeling and figure out what is and isn’t working for them.

If you’re looking to grow your business on a tighter budget, your existing customers present a key opportunity to achieve that, because they already know your brand and are more likely to buy again.   

But what more value can your customers provide once they start advocating for your brand?

Insights from the team behind Feefo – sharing tips, updates, and success stories from the world of customer reviews and feedback.

Latest Articles

Best Practice Guide: How to Collect Feedback
Business Insights

Best Practice Guide: How to Collect Feedback

Download Feefo’s free guide to collecting customer feedback that drives action. Learn how to ask better questions, choose the right channel...

October 29, 2025

Stars to strategy: Master the art of customer feedback and insight
Business Insights

Stars to strategy: Master the art of customer feedback and insight

Our Feedback Masterclass Series gives you the roadmap for collecting and turning feedback into powerful business growth.

October 28, 2025

Fake reviews, real consequences: Why verified trust matters
Customer Experience

Fake reviews, real consequences: Why verified trust matters

Fake reviews damage consumer trust - Feefo’s verified reviews offer a DMCC compliant, fraud-proof alternative to open review platforms.

October 21, 2025

Speak with our review experts