Skip to content
Customer Experience

Jan 10, 2023

Will I qualify for a 2024 Trusted Service Award?

The Trusted Service Awards reward our clients that make exceptional customer experiences and are awarded solely on the genuine opinions of customers. 

Blog banner - Will I qualify for a 2024 Trusted Service Award?

 

What are the Trusted Service Awards? 

The Trusted Service Awards are a unique reflection of the commitment our customers make to delivering exceptional customer experiences and are awarded solely on the genuine opinions of your customers. 

Previous winners know that Feefo’s Trusted Service Awards enable your brand to stand out for your quality of customer experience, giving your consumers greater confidence, as well as inspiring your staff and improving your overall business performance.

 

What are the Exceptional Service categories? 

Our Exceptional Service categories are a new part of the Trusted Service Awards which launched in 2023. The Exceptional Service badge gives your business the opportunity to go even further when it comes to delivering exceptional customer service.  

We've based the Exceptional Service categories on consistent service performance, customer interaction and engagement, with one award for each size of business (small, medium and large) across eight different industry sectors. That means these new awards are exclusive - we'll only select one winner per industry, per category. We have more information about our new categories, including eligibility criteria, in our blog.

 

Frequently asked questions

We’ve also answered some of the most common questions we’re being asked about the Trusted Service Awards. If you need more help or have a question we haven’t answered here, please get in touch with your Feefo Account Manager or our Support team who will be happy to help.

 

How do I qualify for the new Exceptional Service badge in 2024? 

There are two ways to win one of the exclusive new Exceptional Service badges for 2024. We will award one badge across eight different sectors for:

  • Most exceptional small business (up to 50 employees)
  • Most exceptional SME business (51 - 250 employees)
  • Most exceptional Enterprise business (over 250 employees)
  • Demonstration of exceptional customer service improvements

To be in with a chance of winning an award for Exceptional Service in 2024, your company must already qualify for a Trusted Service Award from Feefo, with additional criteria for each category outlined in this blog.

 

Do I have to do anything to claim my award? 

No – if you meet all the requirements above by 31 December 2023, we’ll notify you by email when the awards are announced 16th January 2024. Make sure you’re signed up to receive emails from Feefo. Please contact support@feefo.com or your customer success manager to check if you are on our mailing list.

 

If I win an award, what’s the best way to promote our win? 

All award winners get access to a Winner’s Pack, which includes different assets you can use across your marketing, including social media GIFs, images and award badges. We recommend reading our guide on how to make the most of your Trusted Service Award for inspiration.

Insights from the team behind Feefo – sharing tips, updates, and success stories from the world of customer reviews and feedback.

Latest Articles

How customer reviews are shaping AI travel recommendations: What travel brands need to know
Business Insights

How customer reviews are shaping AI travel recommendations: What travel brands need to know

Discover how AI travel recommendations are influenced by customer reviews and why authentic feedback is crucial for your business’s visibil...

August 15, 2025

Shaping the future of verified service with drvn
Business Insights

Shaping the future of verified service with drvn

drvn are using authentic customer feedback to enhance service standards, foster transparency, and drive strategic business growth.

August 11, 2025

You Always Remember Your First
Customer Acquisition

You Always Remember Your First

Feefo's new campaign thanks first reviewers for helping shape the businesses you trust the most. Discover why customer reviews are invaluab...

August 05, 2025

Speak to the team