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Personalisation and privacy: How brands can strike the right balance

Have you ever wondered what consumers want when connecting with brands?

We’ve worked with 2000+ UK representative consumers to identify how consumers want to communicate with brands after a purchase. From which platforms they trust the most to how much personalisation they desire. Download the report below to discover more.

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Top Consumer Insights 2024 

Have you ever wondered what consumers want when connecting with brands? We’ve worked with 2000+ UK representative consumers to identify how consumers want to communicate with brands after a purchase. From which platforms they trust the most to how much personalisation they desire.  

Did you know that only 9% of people surveyed said brand communications never felt invasive? 

The report explores:  

  • What platforms do consumers trust the most 
  • When personalisation is invasive and how much is too much 
  • How brands can build trust 

Fill in your details to download the report to gain the latest consumer insights. 

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