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Google Shopping Feed

 
Encourage new and existing customers to view your products and product reviews directly through Google, improving brand visibility and boosting sales via Google’s Shopping Feed.
 
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About Google Shopping Feed

Collect and Display Reviews

Acquire new customers

Grow your own brand

Create a stronger connection

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Help at every stage of the shopping journey

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What is the Google Shopping Feed

Google Shopping feed is a type of slideshow (or carousel, if you’re familiar with Instagram/Facebook post types) feed of products related to your search result.

However, what makes it different from social media posts is that it’s composed entirely of Google ads—which you as a searcher don’t necessarily have much control over.

For businesses though, it gives you an opportunity to provide contextual-based ads instead of purely behavioral-based ones (using third-party cookies for example, which Google is phasing out).

How it works

After providing feedback through Feefo, customers are seamlessly taken back to the business's page. We've introduced a convenient feature—a small banner—that makes it effortless for users to transfer their Feefo ratings and reviews straight to Google reviews with just a click.

  1. The customer completes a Feefo review and is navigated back to the business's page
  2. They spot and click on the 'Share my review on Google Maps' option
  3. This action swiftly directs them to Google, where their review rating and text are pre-populated, ready for submission.
  4. By posting the review on Google, it amalgamates with existing reviews, cumulatively achieving a new total of Google reviews
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