Skip to content
Business Insights

Jul 02, 2024

The Cost of Fake Feedback: A Call For Greater Protection | Feefo

Discover the impact of fake reviews on UK consumers and businesses. Learn how Feefo tackles fraudulent feedback and offers solutions for small businesses.

Did you know only 8% of people are confident they could spot a false review and 40% of businesses have been negatively affected by fake reviews?

We wanted to explore how the UK is being affected by the growing problem of fake reviews. So we spoke to over 2,000 UK consumers and 500 small-business owners to find out. We discovered an urgent need for more protection from fakes.

In our latest report, we help you understand what a fake review is, how to prevent them and how to navigate the complex legal landscape when it comes to fraudulent feedback. The cost of fake feedback is available to download for FREE using the form below. The report can help you:

  • Discover the impact fake reviews can have on your business and consumers
  • Learn how to tackle fraudulent feedback with a verified approach
  • Understand the legal landscape in the UK and EU, and how to stay onside of new regulations

Founded in 2010, Feefo is a ratings and reviews platform that collects reliable and constructive reviews for thousands of clients worldwide. We only send invitations to verified customers to ask them to leave a review, so consumers can learn how people like them feel about different products and services. And companies can truly discover what they’re doing right, and where they can improve. This allows Feefo’s clients to create transparent, trusted relationships and deliver exceptional services that their customers can depend on - every time.

Latest Articles

How to use customer reviews to improve eCommerce sales
Customer Acquisition

How to use customer reviews to improve eCommerce sales

Learn how customer reviews can increase eCommerce sales by building trust, guide purchase decisions, and offer valuable insights for your s...

February 12, 2025

B2B Leads Not Converting? Here's How to Fix It
Business Insights

B2B Leads Not Converting? Here's How to Fix It

Struggling with B2B lead conversion? Get actionable strategies to enhance your funnel, build trust, and boost conversions with insights fro...

January 31, 2025

Optimising B2B Websites for Strategic Lead Generation
Business Insights

Optimising B2B Websites for Strategic Lead Generation

Enhance B2B lead generation with actionable strategies to optimise your website, improve customer experience & boost conversions with our e...

January 31, 2025

Speak to the team