Q1 2025 has seen Feefo continue its momentum, rolling out impactful features and enhancements to elevate customer engagement and deliver smarter business insights. Here’s a look at the latest developments:
Building on last year’s omni-channel collection success, Feefo has expanded the WhatsApp Beta discovery to support automated customer follow-ups and review requests. This will make it even easier for brands to connect with their audience, delivering feedback opportunities where customers are most active.
The Widgets suite has now been revamped with our new Feefo stars. On-page, pop-up, and slide-out widgets have been optimised for improved accessibility, ensuring full compliance with the latest DMCC regulations and delivering a seamless user experience. This will be followed by advanced customisation options, enhanced ROI tracking, and new AI-powered review highlights later this year.
Feefo launched In Mail collection in Beta, allowing customers to leave feedback directly from their inbox. This broadens the reach and convenience of review collection, making it easier than ever to capture valuable insights from your customers.
Major improvements to data ingestion processes include automated product catalogue syncing, real-time sales upload validation, and streamlined fetch operations. These enhancements provide a seamless and efficient experience for managing large-scale data needs, helping you keep your feedback ecosystem accurate and up to date.
As Feefo moves into Q2 2025, expect continued innovation with even more features designed to enhance the customer experience and drive business success. Stay tuned for further updates as Feefo builds on this strong start to the year!